KBUE-FM La Que Buena takes #1 spot in AM Drive with Men 18-34 Total Market, and #1 Among Spanish Stations with HM 18-34 Total Week (M-Sun 6a-Mid) and Morning Drive (M-F 6a-10a)
BURBANK, Calif.–(BUSINESS WIRE)–#HispanicMedia–LBI Media Inc., a leading vertically integrated, multi-platform, Spanish-language media company in the U.S., today announced that its Los Angeles radio station KBUE-FM ranked #1 Total Market regardless of language with Men 18-34 in AM Drive (M-F 6a-10a) with its popular Don Cheto Al Aire morning drive radio show.1
KBUE-FM, La Que Buena de Los Angeles, announced that it ranked #1 among key demographics during the month of October. The Regional Mexican station was #1 Spanish Mon-Sun 6a-Midnight with Hispanic Men 18-34. The radio station also took the Spanish #1 spot with Hispanic Adults 18-34 with its Don Cheto Al Aire morning drive show, Mon-Fri 6a-10a.
KBUE-FM was also Spanish #1 Prime Time Mon-Fri 6a-7p with Hispanic Men 18-34 for the month of October 2019 and #1 in Midday with Hispanic Men 18-34. The station also ranked #1 as top Spanish-language station by Time Spent Listening (TSL) Mon-Sun 6a-Midnight Total Week with Hispanic Adults 18-49 and 25-54.
Que Buena Radio is a leading Southern California Regional Mexican radio station that is renowned for launching some of the genre’s hottest acts. KBUE-FM is also the radio station that gave birth to Premios de la Radio, the leading music awards show that celebrates and recognizes Regional Mexican music in the United States. Premios de la Radio is celebrating its 20th anniversary and will be broadcast live by the Estrella TV Network on November 7, 2019 at 8P/7P C.
About LBI Media, Inc.
LBI Media, Inc., is a leading vertically integrated, multi-platform, Spanish-language media company operating across all of the top U.S. Hispanic markets. Producing over 2,500 hours annually of original TV programming at the Empire Burbank Television Studios, the company is one of the largest U.S. producers of Spanish-language TV content. The company’s Estrella TV Network is distributed through owned and operated TV stations, TV network affiliates and related digital media properties. The Estrella TV programming catalog, consisting of over 7,500 hours of original Spanish-language television programming, is one of the largest libraries of content produced in the U.S. for the U.S. Hispanic marketplace. Additionally, LBI Media is one of the most prolific developers and producers of Spanish-language radio talent and programming. The company’s Don Cheto Radio Network features one of the nation’s most popular radio talents and its highly-rated radio programming formats are distributed through owned and operated radio stations, affiliated stations and related digital media properties. To learn more about LBI Media and see company updates, please visit www.lbimedia.com.
1 Source: Nielsen Audio, LA Metro, October 2019, ranked by Average Quarter Hour Persons (AQH)
LBI Media, Inc.